I was required to produced high fidelity wireframes that could be easily passed on to the UI Designers without need of detailed verbal explanation for a fast turn around.
The Lonely Planet application could fundamentally work as rich rewarding and relevant app by utilising users own content generated from Instagram, Youtube and Facebook. Submitting all these media forms with specific destination tags will create the ability to monitor the app’s popularity. The most effective content can then be driven into specific areas of the site encouraging users to book flights, review hotels and purchase merchandise etc.